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So let’s talk a bit more about my intention with this blog

Two years ago, when I started engaging in social media, I read somewhere that one should create content for the target audience and their taste. As my target audience initially was Russian women about my age, I started to follow popular influencers in Russia, trying to figure out what their audiences liked. Based on this research, I thought it was a good idea for me to become a voice for a ”perfect” Scandinavian lifestyle and spread this fantastic insight to the Russian market.

Little did I know that I was none of the things I was trying to promote. One great example is when I had read the book ”The Miracle Morning” and was so inspired to share this fantastic strategy with my followers (the book is great btw, so I still recommend reading it as it may help someone). The book basically tries to motivate you to get up at 5 AM to spend like 3 hours on various self-development activities. This sounds very inspiring on paper, but I could never get over the fact that I am NOT a morning person. There is actually a chapter in the book about this very issue, where the author claims that there is no such thing as non-morning persons, but believe me THERE IS. Seriously, if I get up before 7 AM, no matter when I go to bed, I will have a severe headache throughout the whole day. And no, it’s not a matter of habit – for one year I had a job where I had to get up at 6 AM every day – and didn’t get used to it. That year was The Year When I Had A Headache. Even the doctors couldn’t recommend anything but getting up later.

So why would I go on and promote early mornings on my social media?? I thought it seemed so inspiring to my followers that I totally neglected my true self. I had this vision of how I would get up early and do all those morning-person things and share it on my Stories. This means you REALLY have to get up and freakin do those affirmation cards! Why would I do such a thing when my whole body said “no”? It was completely inauthentic. And I wasn’t even getting paid for it!

Besides, I hated the fact that I had to get up headache-early so that I would have time to do my ”morning routine” BEFORE all those things I had to do to get to my regular job on time. Like where is ME in this equation? It was so self-destructive!

I have now promised myself I will never again pretend to be someone I’m not or promote something I don’t believe in. I have realized that we all too often lead a life and do things that are not honest to ourselves. Sometimes just an idea of how one should live and behave can make us believe that we, too, should jump on that trend, without really asking ”is this really me?” But there is a difference between inspiration and reality, and staying true to oneself should always come before inspirational trends.

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